Description
The book looks at how organisations have performed in linear markets with linear thinking. Also reviews how some organisations with limited resources managed to perform above the average and also outperformed those at the Alpha point pursuing Alpha plus X.
The book looks at how organisations have performed in linear markets with linear thinking. Also reviews how some organisations with limited resources managed to perform above the average and also outperformed those at the Alpha point pursuing Alpha plus X. This concept of alpha plus x is an output of organisations that perform at exponential level in linear markets.
